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Centrica
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This 16 page paper examines the energy and services company Centrica. The analysis is undertaken using Porters Five Forces, a PEST and a SWOT analysis. The bibliography cites 8 sources.
Filename: TEcentri.rtf

C. Mervyn Maxwell/ Magnificent Disappointment
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A 5 page analysis of Maxwell's book concerning the life of William Miller (1782-1849), an American farmer and Baptist preacher, who believed that the second coming of Christ was imminent and founded a movement based on his beliefs. No additional sources cited.
Filename: 902ndcom.rtf

A FINANCIAL ANALYSIS OF AMS
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This 5-page paper examines the financial information of book distributor Advanced Marketing Services, Inc., and provides an analysis as to the company's investment potential. Bibliography lists 3 sources.
Filename: MTAMSfin.rtf

Changes in Marketing Function
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A 5 page paper that discusses the many changes that are occurring in relationship to marketing function today. These changes are the result of technology and the changing preferences of the consumer. One of the most promising avenues of pursuit, for those involved in marketing function, is the Internet. Bibliography lists 2 sources.
Filename: RAfunct.wps

Total Quality Management (TQM)
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This 8 page paper provides an assessment of TQM. After a review of relevant literature, strengths and weaknesses of the management system are discussed. Bibliography lists 9 sources.
Filename: SA22TQM.wps

"Chainsaw Al" Dunlap and Sunbeam Corporation
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7 pages in length. In this case study the student will find an analysis of the takeover of Sunbeam Corporation by "Chainsaw Al" Dunlap. Known for his tactics of chopping up the companies which he is brought in to run, this paper will consider the reasons behind his methods, how well they work, and what the general opinion is of how his actions affect a company in the long run. Also under discussion will be how these decisions are carried out and whether or not Al Dunlap is using the most ethical method available. There are many different considerations in Dunlap's methods, and this paper will attempt to address as many as possible of those questions.
Filename: JGAsbeam.wps

"Fish" Fundraiser for the Loyal Order of Moose
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This potential plan has been developed for the Moose Club as a fundraiser within their local community. It has been designed to be fun for both volunteers and participants, with the added design factor of being repeated on a yearly basis. (Bibliography lists 6 sources.
Filename: BBfish.doc

"Getting to Yes: Negotiating Agreement Without Giving In": A Review
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5 pages in length. All of us at one time or another have experienced those difficult moments when we want to speak up for our rights but are faced with an adversary, be it family member, friend, or employer, who is simply a stronger personality type than ourself. In these cases we inevitably lose our case, and go slinking away without having said what we thought, much less having a chance at getting what we truly want. The good news is that now there is help for those who can't seem to get what they want. Getting to Yes : Negotiating Agreement Without Giving in is a great resource for learning how to negotiate with anyone and everyone in a firm but amicable manner, stating facts and walking away with both parties satisfied. Bibliography lists 3 sources.
Filename: JGAnegtg.wps

"Rivethead: Tales from the Assembly Line": A Review of the Book by Ben Hamper
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A 3 page overview of the life of a fourth generation production line worker in Flint Michigan in the 1970s and 1980s. The author outlines the impact the United Autoworkers Union (UAW) had on Hamper and his fellow workers. No additional sources are listed.
Filename: PPriveth.rtf

"Tucker: A Man And His Dream"
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3 pages in length. Preston Tucker is a lesson of progressive thinking amidst conglomerate control. Not only was this man of grand ideas thrust into the proverbial lion's den when he single-handedly sought to revolutionize the automobile industry, but he - and his vision of seat belts, first-rate design, multi-directional headlights, good gas mileage and pop-out windshields - were systematically deconstructed piece by agonizing piece until he was no longer mentally or economically able to fight against the oppressive nature of big business. Bibliography lists 4 sources.
Filename: TLCTucker.rtf

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